If not us, Who? If not now, When?

God’s Mission and the Problem We See
I hope you’ve stepped into this year with an eternal mindset. As some of you know, years ago I shifted my focus from my mission to God’s mission.
God is on mission to reconcile the world to Himself through Jesus Christ. He has given every believer the ministry of reconciliation — to live as new creations and ambassadors of Christ (2 Corinthians 5:18–20).
This conviction is what led us to build God on Mission — a teaching platform designed to help ordinary believers understand their identity in Christ and live out their calling as ambassadors.
But there is a problem we cannot ignore.
Most Christians are unaware of this calling — or are not yet living in their identity as partners with God and ambassadors of Christ.
The Church holds the message of reconciliation, yet too few are actively carrying it to the lost.
That is why we do what we do. Watch this video to continue to explore these questions:
Why do we do what we do? and if not us, who?
Seeing the Need Among the Unreached
My calling to go began early.
In 1987, on my first visit to Mexico, I saw the need and responded:
“Here am I. Send me.”
Then in 2014, I visited Southeast Asia and saw the overwhelming need among the unreached. I was struck not only by global statistics, but by seeing the reality firsthand — especially when a taxi driver said to me:
“If the Jesus Christ in the Bible is good news, why has no one ever shared this with me before?”
That moment permanently shifted my focus to God’s heart for the unreached.
- Over 3.4 billion people have never heard the Gospel
- More than 40% of the world remains unreached
- Less than 3% of missionaries serve among unreached peoples
But these same unreached regions are also home to the most poverty-stricken communities on earth — where families struggle for food, clean water, and basic dignity.
Jesus does not separate Gospel proclamation from compassion.
He commands us to care for the poor, feed the hungry, and love our neighbors in tangible ways.
So we respond in both word and deed:
- Proclaiming Christ where He is not yet known
- Serving the poor through humanitarian outreach
Seeing this reality pressed one question into my heart:
“If not me, who? If not now, when?”
That question is why we go — pioneering Gospel work and compassionate care in hard-to-reach communities in Southeast Asia and Chiapas, Mexico.
Even if it starts small.
Even if it isn’t perfect.
We will get the message out.
Today, that looks like:
- Living and serving among the people in Chiapas, Mexico
- Leading evangelistic and disciple-making teams weekly
- Providing humanitarian outreach through Feed-a-Chick programs, clean water filters, and food relief
Meeting physical needs opens hearts to the Gospel.
Seeing the Need in the Church
But I also saw something closer to home.
In 2015, I began focusing on Disciple-Making Multiplication — serving as a director with Globe International and shifting from being only an evangelist to becoming a mobilizer.
Most Christians genuinely love Jesus — yet many feel afraid, untrained, or unsure how to share their faith or make disciples. The calling is there. The desire is there. But the equipping is often missing.
The question no longer focused on just me, but re-aligned to all of us:
“If not us, who? If not now, when?”
Because I believe in multiplication, I know I cannot do everything myself.
So we equip ordinary believers to live on mission — as Christ’s ambassadors — trusting God to multiply the impact far beyond what we could accomplish alone.
That is why we focus on:
- Training leaders and churches in disciple-making multiplication
- Coaching everyday believers to share their faith confidently
- Developing resources that reproduce disciples who reproduce disciples
And that is why we built God on Mission — through videos, blogs, and online tools — to help believers worldwide:
- Understand their identity as ambassadors
- Share their faith with confidence
- Make disciples who multiply
Partnership Makes the Mission Possible
Our family has served as full-time missionaries since 1989.
We live by faith support and do not receive a salary from a church or Globe International.
Staying on the front lines requires prayer partners and financial partners who believe in this mission.
God is our provider — and He provides through senders who join the mission with us.
So we ask:
“If not you, who? If not now, when?”
Your partnership allows us to:
- Remain on the field
- Reach the unreached
- Equip believers
- Multiply disciples
Our Why in One Sentence
To equip believers to live as Christ’s ambassadors in God’s mission of reconciliation — so the unreached are reached, the Church is awakened, and the Gospel multiplies.
“All this is from God, who reconciled us to Himself through Christ and gave us the ministry of reconciliation.”
— 2 Corinthians 5:18
A Final Invitation
God is on mission.
He has invited every believer into His reconciling work.
The question remains for each of us:
If not us, who?
If not now, when?
Thank you for walking this journey with us.
Together, we are part of God’s mission to reconcile the world to Himself in Christ.